Whether you're running a small, independent business or an international corporation, your branding matters. A well-branded business is one that customers trust, recognize, and shop with.
There are tons of ways to improve your company's branding efforts, but the key is prioritizing brand recognition every step of the way. The more customers interact with your branding materials, the stronger their relationship with your company grows.
A logo tablecloth is an essential branding item for any business. We're here to tell you why.
Read on to learn about the unbeatable benefits of designing custom logo tablecloths for your business.
Logo Tablecloths Are Attention-Grabbing
There are countless opportunities to use a logo tablecloth, from job fairs and recruiting events to tradeshows. If you've ever attended one of these events, you know how important it is that each organization's booth stands out.
Oftentimes, event venues provide little more than a table. It's up to participants to bring all of their branding materials. If your table is bare, you're missing out on a crucial opportunity to get noticed by passersby. At these events, standing out is crucial if you want to maximize your results.
Logo tablecloths are bright and prominently feature your company's logo. Like advertising flags, these tablecloths are designed to be seen from yards away. That means that you'll catch the eye of everyone in attendance and get the opportunity to tell more people about your business or organization.
The first step to company growth is getting attention. Let your logo tablecloth do some of the talking for you.
A Tablecloth With a Logo Shows That You Mean Business
Your logo tablecloth can be as simple or as dazzling as you want it to be. The key is to make sure that it does a good job of representing your company.
As we've mentioned already, logo tablecloths can go where you go. Whenever you are attending an event on behalf of your company, it's important that you demonstrate your professionalism.
Clear and consistent branding goes a long way to establish trust with your consumers. Bringing your branding with you wherever you go shows that you put your best foot forward and that you mean business. When consumers see how seriously you take your brand, they'll know that you'll always take your products and customer services seriously, too.
Utilize Color Psychology Tablecloth Displays
Did you know that the colors you use in your branding materials can impact the way that your consumers feel? This is thanks to something that is often referred to as color psychology.
You already use a specific color scheme in your branding. Which of those colors and the emotions that they evoke best align with how you want your consumers to feel? These are the colors you can use on your logo tablecloth to create the experience and atmosphere of your choice.
When thinking about color psychology and branding, remember that you have two goals. The first is to let passersby know immediately who you are. The second is to evoke the right emotions.
Colors like red and orange have a tendency to elicit excitement and energy. Blue, especially navy blue, is calming and elicits feelings of trust. Green is associated with the natural world, telling customers that you are invested in environmental conservation.
Use the right colors on your logo table cloth to take control of how your brand is perceived.
Logo Table cloths Are Perfect for Experiential Marketing Events
When we think of marketing, we often think of print advertising, commercials, and online advertising. While all of these things are important parts of a marketing strategy, there's something else that all businesses should be aware of these days. That's experiential marketing.
Experiential marketing goes beyond telling consumers about your business. It provides them with, as the name suggests, an experience. Modern consumers crave new and memorable experiences, especially those that they can share with friends on social media.
If you want to capture the attention of today's consumers, it's time to get experiential. Setting up events with photo booths, interactive technology, and prize-based games will draw a crowd. Covering all of your tables with printed logo tablecloths will let that crowd know who was responsible for all of the fun.
Tablecloths Are Reusable
As we move swiftly through the 21st century, it becomes more and more clear that we need to put the environment first. Well over half of consumers agree, and would pay more for brands that prioritize sustainability. The question is, how do you become a more sustainable brand?
One of the first things to think about is your marketing materials. How often do you use branded items once, only to throw them away?
When you invest in a few logo tablecloths, you can make a big impact on your consumers and a small one on the environment. Reusing materials is one of the easiest ways to improve your sustainability. Because logo tablecloths are made out of durable materials, you can use them again and again.
Commit to the planet with reusable marketing materials and let us help you with that process.
Logo Tablecloths Are Easy to Take Care Of
While we're on the subject of reusability, let's talk about how easy it is to use and take care of logo tablecloths.
Our logo tablecloths are made out of a blend of polyester and spandex. These materials are built to stretch over your display table and fit snugly without tearing or coming loose at the seams. We also use dye-sublimation, a process that marries the color with the fabric to prevent peeling and quick fading.
These tablecloths are wrinkle-resistant, fire-resistant, and machine washable. All you have to do is stretch your logo tablecloths over your event tables, fold them back up after the event is done, and pop them in the washer if they get dirty. No matter how well-loved your logo tablecloths are, keeping them clean and ready to go will require minimal effort.
Get more information about cleaning and caring for your branded tablecloths
A Logo Tablecloth Makes it Easy to Display Info
When you're setting up an event table, you want to maximize that space. Without a logo tablecloth, you'll need to use valuable tabletop real estate to display branded signs. This leaves less room for items that will draw in passersby.
With a logo tablecloth, you can use your tabletop for handouts and freebies that will add value to the consumer experience and improve your marketing efforts. Cover your tabletop with fliers, branded swag, snacks, and interactive technology. While you don't want to create a cluttered look, you do want to make sure that event goers know that you have something to offer them.
Don't lose space to marketing materials when you can make the most of your event booth with company logo tablecloths.
Logo Tablecloths Are Customizable
The most important thing about logo tablecloths is that they're 100% customizable. We offer different sizes to suit different tables to ensure that you'll always find the right fit. We also make it easy to pick the right color combinations, images, and fonts to bring your branding to life.
How does the customization process work? You can use your digital design program of preference to put together your design. Then, upload your design to our website and we'll take care of all of the printing for you.
If you don't have access to a digital design program or you're not quite sure what your tablecloth should look like, we're here to help with that, too. You can send us your logo and tell us about your goals and vision, and our design experts will put together choices for you to choose from. We won't print your tablecloth until together, we get the design exactly right.
Why settle for a generic tablecloth when you can break out the custom logo tablecloth that tells the story you want to tell?
Come to Logoclothz for Your Custom Display Needs
As a business owner, you take pride in the work that you do and the brand that you've built. Now, you have to find innovative ways to communicate that brand to your potential customers. With custom branding materials like a logo tablecloth, you can do exactly that.
Logoclothz is happy to serve businesses of all sizes from all over the nation with our custom branding materials. Place your order now or contact us to let us know more about the vision you have. We're happy to answer any questions and assist with any design challenges you may face along the way.
Last Updated: Jan 10th 2023
Posted by: Logoclothz Media Crew